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| What people are saying
about LiA... |
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Ashoka identifies and invests
in leading social entrepreneurs
worldwide, and has supported the
LiA vision since 2001 | |
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Life in Africa was started in 1999 by an American
work-at-home mom living abroad, who wanted to make a difference in her new
Ugandan community. We've come a long way baby!
The LiA community's evolution
has been marked by very distinct phases of development that have brought us to
where we are today.
- LiA 1 (1999-2001) saw Life in Africa pioneering at the
crossroads of microfinance and the Internet, with the world's first micro-loan
guarantee program driven by online contributions. LifeInAfrica.com was
recognized in the 2001 UNCTAD Report on Ecommerce in Lesser Developed Countries
as one of the most promising ecommerce applications developed in Africa.
- LiA 2 (2002-2004) was a challenging period of recovery
from the negative effects of 9/11 on lifeinafrica.com's online traffic base,
with a new focus on Ashoka supported user-group based research into practical ways
for encouraging Ugandans to use online community technologies innovatively for
local community development purposes.
- LiA 3 (2005-2007) represented an intense period of
community building at Life in Africa's 2 WE Centers serving over 400
war-affected families. An online community
presence was actively developed and a strong local community identity was
created through working with community members to design and refine Life in
Africa's WE services and community programs.
- LiA 4 (2008-2010) is what the
communities in Gulu and Kampala have defined it to be. In 2008, LiA will
re-position to scale up Life in Africa's community-designed programs, through converting
the WE Centers into semi-autonomous Community Based Organizations,
registering Life in Africa Foundation as a MicroFinance Institution in Uganda,
and establishing Life in Africa-USA as a non-profit fundraising and product
marketing/distribution hub.
Life in Africa's WE Network leaders are all
creative and dedicated individuals who have been a part of Life in Africa since
the beginning.
-
Founding
Director Christina Jordan started LiA from her home with a series of email letters
and a group of volunteers after moving to
Uganda in late 1998. She is American born with experience living,
traveling or working in 45 countries on 4 continents so far. Her career
building
Life in Africa was preceded by 10 years in international development
consulting and project management in Geneva, Washington DC and Brussels. In
1999 she helped to write a business expansion plan for Uganda Microfinance
Union, who went on to become one of Uganda's fastest growing
microfinance institutions. Simultaneously, and in partnership with Uganda
Microfinance Union, she designed the first microfinance program driven by
grassroots contributions online.
Christina's work at the crossroads of the Internet and microfinance got
noticed. She became one of the first Ashoka Fellows in the East Africa Region in
2001 for her vision to create an online superstore of alternative and
transparent grassroots impact
mechanisms for Africa, and she's worked toward that vision ever since. She holds a B.A. in Linguistics from University of
California at Los Angeles (UCLA) and a Master of Science in Foreign Service (MSFS)
from Georgetown University in Washington DC. She has 3 beautiful children and
is soon to be remarried to a Ugandan. Christina is taking a 1 year travel
sabbatical to destinations outside of Uganda with her family in 2008,
before returning to Uganda to continue expanding Life in Africa's operations in
East Africa.
-
Life in Africa Uganda Director
Grace Ayaa joined Life in Africa's
microloan program as a borrower in early 2001. As LiA evolved over the years,
Grace has also developed her wide range of skills to become an active Life in
Africa community leader and dedicated community building champion.
After
leading the recruitment of 40 producers for the Invisible Children Bracelet
Campaign and 100 new LiA members from Kampala's displaced Acholi Quarter in 2005, Grace successfully led the LiA Kampala team's effort
to create Life in Africa's second community center in Gulu (Northern Uganda)
in 2006.
Grace has a very caring heart for the communities she serves, she is an excellent
trainer and communicator (they call her "Mama Blogger"), and she is well loved
by Life in Africa's adult and child members alike.
Before joining LiA in a
management capacity, Grace worked for 10 years as a caregiver in expatriate
homes, while she nursed a private dream of one day doing something meaningful
to help Northern Uganda's orphans. She is a widow with 4 children of her own,
and 6 additional dependant children whom she cares for that live with her at
home. In 2007, Grace became Managing Director at Life in Africa Foundation,
Uganda. She also sits on the Board of Life in Africa's WE Centers in Kampala
and Gulu.
Life
in Africa USA Director
Evvy Bryning has been an active Life in
Africa supporter and volunteer since its inception. She visited Uganda for 4
months in early 2002 and again for 1 year in 2003 to work with Life in Africa
as a user group training administrator and operational advisor. Now resident in the USA
she remains an active virtual volunteer editor for Life in Africa's
microfinance program activities online. She has also provided the LiA
community with business planning support and product marketing
assistance through active online participation at omidyar.net and
ned.com.
In 2007 Evvy left her job to lead the start up of Life in Africa-USA as a
nonprofit fundraising arm and US-based craft distribution hub. She brings 7
years of high school group fundraising experience with her to the position, as
well as a 20 year career in managing corporate logistics, purchasing,
advertising and administrative operations at medium-sized US companies. Evvy
is the mother of 4 children (including Christina Jordan) and grandmother to 8.
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